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WBD 2020 – World Book Day
Identity and Poster
The book is central to this project's identity. It is an artefact of collaborative work that traditionally begins with the writer (from words or images) and ends in the printer. Finding letters in books and books forming letters was the common denominator to find graphics for the event. From then on it was easy to evoke the use of books, sometimes piled up, sometimes organized on shelves.
Logo versions ︎︎︎
Poster in various formats ︎︎︎
merchandising ︎︎︎